Graduate Certificate in Media (Strategic Communication)

University of Adelaide

About

Nowhere is multi-skilling more valuable than in the media industry.

Broadcasters, communications agencies, large organisations and government are all looking for professionals who can identify and execute strategic messaging across the board—through digital and social media, PR and brand communication.Our new Graduate Certificate of Media (Strategic Communication) will help you turn this demand into career opportunity.

Structure

 

Academic Program Rules

The Calendar is a comprehensive handbook of the University's academic program rules.

Graduate Certificate in Media (Strategic Communication)

Example Study Plan

Study plans are available on the Faculty of Arts website.You need to complete 12 units of elective courses to finish your degree. Courses are worth 6 units each, unless specified otherwise.  ElectivesComplete 12 units of elective courses from the following (subject to availability):MDIA 7005 Media RelationsMDIA 7006 Social Media ManagementMDIA 7006 Risk and Crisis CommunicationMDIA 7009 Leadership in Strategic Communication

Entry requirements

For those who are based in Adelaide, we will be offering a blended delivery mode that combines face-to-face with remote learning in as many courses as possible, taking into consideration social distancing and hygiene. All lectures will continue to be delivered online for the remainder of the year, with some exceptions.

For our students who are studying offshore for the remainder of the 2020 Academic Year, the University will continue to offer high-quality access to the learning resources remotely. This includes all lectures, tutorials and other support material. Students will be advised in advance if there are course components that cannot be provided in remote mode and, wherever possible, offered alternative courses.

Learning outcomes

Potential careers

Wine Marketing, Market Research Analyst, Market Researcher, Marketer / Marketing Manager, Marketing Associate, Marketing Officer, Marketing Planner, PR Advisor, PR Manager, Communications Advisor, Communications Analyst, Digital Marketer, Digital Strategist, Social Media Influencer, Social Media Manager, Social Media Strategist, Strategist

Institution