Bachelor of Communication

Bond University

About

The Bachelor of Communication offers students the ideal mix of theory and practice, combining foundational studies in Communication and Media with focused studies in the professional disciplines of Public Relations, Advertising and Journalism.

It also allows students to pursue focused studies in the fields of Communication &

Society, Corporate Storytelling, Creative Writing, Digital Media, Film &

TV, Media Studies, and Social Media as well as a combination of these fields.

Altogether, the degree offers students a stimulating course of study and excellent career prospects.

Structure

View the Bachelor of Communication - Program Structure and Sequencing

The Bachelor of Communication program comprises 24 subjects, as follows:

University core subjects (3)

  • Critical Thinking and Communication
  • Collaboration, Teams and Leadership
  • Responsibility, Integrity and Civic Discourse

Plus: Beyond Bond: Professional Development and Community Engagement

Required Subjects (9)

  • Foundations of Content Creation
  • Introduction to Communication
  • Strategic Speaking and Writing
  • Communication in the Workplace
  • Mass and Popular Media 
  • Interpersonal Communication
  • Research Methods and Data Visualisation
  • Digital Media and Society
  • Capstone Project

Major or Minor Options (6)

Students must choose one of the two following options:

Major option - choose one (1) of the following Majors

  • Advertising
  • Communication and Society
  • Corporate Storytelling
  • Creative Writing
  • Digital Media
  • Film and Television
  • Journalism
  • Media Studies (Communication)
  • Public Relations
  • Social Media (Communication)

Minor option - choose one (1) of the following Minors and two (2) General Electives

  • Advertising
  • Communication and Society
  • Corporate Storytelling
  • Creative Writing
  • Digital Media
  • Film and Television
  • Journalism
  • Media Studies
  • Public Relations
  • Social Media

Plus 2 General Elective subjects chosen from the list of available undergraduate subjects from across the University

General Electives (6)

Choice of six (6) General Electives from the list of available undergraduate subjects from across the University. Student can choose to do an additional Major or Minor as an elective choice.

International students

To fulfil your student visa requirements, you will need to enrol in 40 credit points per semester.

Domestic students

Most students undertake four (4) subjects per semester (equivalent to 40 credit points). You may however enrol in fewer subjects and extend your degree over a longer period.

Teaching methodology

Bond University’s teaching methodology involves a combination of lectures, tutorials, seminars, examinations, projects, presentations, assignments, computer labs and industry projects.

Entry requirements

Academic requirements

Applicants with recent secondary education (within the past two years)
Entry score for 2021 entry
Min ATAR Min OP Min IB
65 15 24

Visit our student profile if you are interested in the profile of all students who commenced undergraduate study at the Faculty in the January semester 2020.

Applicants must meet the University's general minimum admission criteria.

2021 Year 12 Entry

To ensure students are not disadvantaged by the COVID-19 pandemic, current Year 12 students can be assessed now for a guaranteed offer for 2021 entry conditional on the completion of Year 12. Applications will be assessed based on their first semester Year 12 results and meeting any subject prerequisite requirements for their program. Find out more.

Learning outcomes

Students are immersed in a range of professional experiences to give them a taste for the media careers to which they are aspiring. At the same time a sound theoretical framework underpins the studies so that students enter the communication and media industries understanding how to perform professional tasks and also knowing why such tasks are important to their work. Graduates could expect to find employment as an Account Manager, Copywriter, Event Coordinator, Journalist, Marketing Manager, Media Buyer or Public Relations Practitioner.

Institution