B-MASCOMS v.3 Bachelor of Communications

Bachelor Degrees prepare students to develop broad and coherent knowledge and skills in a discipline for professional work and further learning corresponding to AQF level 7 qualifications.

Incorporating critical thinking skills as well as practical work which models industry practice, the Bachelor of Communications prepares students for a range of different positions in media and communications. The Bachelor of Communications provides training for traditional media and communication roles, but also prepares students for emerging job roles that may not yet exist in these fields. Students specialise in one of the following media areas: Web Media, Journalism or Corporate Screen Communication. They combine this with a second specialisation in either another media area (Web Media, Journalism or Corporate Screen Communication), a business area (Public Relations or Marketing Communication), or a design area (Digital Experience, Photography or Graphic Communication).

Additional Course Expenses

Students may be expected to purchase a number of textbooks and other essential study materials.

Bachelor Degrees typically contain a series of units which may include compulsory (core), optional or elective units to cater for student preferences. They may contain a range of majors, streams and/or minors/specialisations for students to choose from to pursue learning in a specialised area of study. Students can take no more than 250 credit points of first year level units.

Course Learning Outcomes

A graduate of this course can:

1. evaluate and apply theoretical frameworks to the fields of media and communication

2. exercise initiative and creativity in professional practice

3. develop effective communication and practical skills necessary for digital competence and media literacy

4. utilise knowledge and skills in media and communication to engage with the complexity of global conditions, as well as the social, cultural, political, economic and technological shifts around media

5. develop cultural capabilities to engage respectfully with First Peoples and people of all cultures, and demonstrate respect for Indigenous perspectives and all cultures in their community and professional practice

6. initiate, design, deliver and promote industry-standard outcomes relevant to the two chosen specialisations, and with ethical practices in mind

This course is three years full-time or equivalent part-time study. All specialisations in this course are available to international students studying in Australia on a study visa. Please note, if you wish to study this course fully online you must undertake the Web Media and Marketing specialisations. No other specialisations are available for study in the fully online mode.

Location and delivery Mode

The information displayed above refers to study periods and locations where the course is available for first time entry. Students are normally only offered or admitted to a course once.

* The course itself may not be available either solely internally or externally but individual units may be offered in either or both of those modes. Prospective students should contact the Course Coordinator for further information.

^ Course and associated units are offered in this mode permitting International Onshore student enrolment.

# Course and associated units are offered in this online only mode and DO NOT permit International Onshore student enrolment.

YEAR 1

YEAR 1 SEMESTER 1

YEAR 1 SEMESTER 2

YEAR 2

YEAR 3 SEMESTER 2

OPTIONS TO SELECT FROM IN YEAR 1

* Choose your Electives

** Notes for the selection of first year optional units: GRDE1004 is a prerequisite for the Graphic Communication Specialisation and recommended for the Photography and Digital Experience Communication Specialisations GRDE1016 is a prerequisite for the Digital Experience Communication Specialisation JOUR1001 is a prerequisite for the Journalism Communication Specialisation MKTG1000 is a prerequisite for the Marketing Communication Specialisation PUBR2002 is a prerequisite for the Public Relations Communication Specialisation SPRO1000 is a prerequisite for the Corporate Screen Communication Specialisation

Applicants for a Bachelor Degree are required to meet University academic and English language entry standards; details are provided at http://study.curtin.edu.au/ and include flexible entry pathways. Any specific course entry and completion requirements must also be met.

Essential TEE Subjects: English, English Literature or English as an Additional Language/Dialect. TAFE Requirements: A TAFE certificate IV or a TAFE diploma. STAT elements considered are E and either V or Q. While not a formal requirement for entry, students are encouraged to have basic computing skills.

Credit for Recognised Learning

Applications for credit towards a course are assessed on an individual basis. Credit reduces the amount of learning required to complete the course and may be granted for formal education qualifications, non-formal learning from non-award programs of study and informal learning through work experiences. Further information can be found at http://futurestudents.curtin.edu.au/non-school-leavers/rpl.cfm

CRL

Those with a Diploma of Screen and Media (Mass Communication) from North Metropolitan TAFE may receive credit for recognised learning equivalent to one year (200 credits).

Pathway to Further Study

Graduates may qualify for entry to a Bachelor Degree with Honours and some Graduate Certificates, Graduate Diplomas and Master degrees. For further details, see the University website http://curtin.edu.au.