BB-PSYMKT v.2 Bachelor of Science (Psychology), Bachelor of Commerce (Marketing)

Bachelor Double Degrees prepare students to develop broad and coherent knowledge and skills in more than one discipline for professional work and further learning corresponding to AQF level 7 qualifications.

Psychology and Marketing are a natural combination, reflecting the day-to-day challenges of the business world and the growing role of psychology in numerous aspects of commerce. Completion of this course prepares graduates for careers in both professions, and opens possibilities for employment in various business contexts.

Professional Recognition

Graduates are eligible to apply for membership of the Australian Marketing Institute. The Bachelor of Science (Psychology) degree is recognised by the Australian Psychology Accreditation Council (APAC) as meeting the first three years of study in psychology. A further year in psychology is necessary to apply for associate membership of the Australian Psychological Society (APS) or to apply for post graduate training (pathway to registration) in psychology. In Australia two years of further training is required for full registration as a psychologist; the completion of a two-year masters program, or a one-year professional masters and one year of supervised psychological practice.

Additional Course Expenses

Students may be expected to purchase a number of textbooks and other essential study materials.

Bachelor Double Degrees include a combined degree study program leading to two awards. The duration of the double degree may vary among disciplines, but typically requires less time to complete than if the two undergraduate degrees were studied separately. Students can take no more than 250 credit points of first year level units.

Students enrolled in the double degree program may elect to transfer to a single degree course in one of the two disciplines. In this event the relevant Head of School shall determine the amount of credit to be transferred to the single degree.

Course Learning Outcomes

A graduate of this course can:

1. apply psychological theory to evidence based practice and extend the boundaries of knowledge through research; discriminate between valid processes to critically analyse problems and generate innovative solutions to psychological questions

2. apply logical and rational processes to critically analyse problems and generate innovative solutions to psychological questions; critically analyse marketing problems and think creatively to generate innovative solutions; apply logical and rational processes in decision making

3. access, evaluate and synthesise relevant information and evidence from a range of sources applicable to psychology; use a variety of methods to access and evaluate useful information from multiple sources, and synthesise this knowledge to make supported judgments relevant to the marketing environment

4. communicate effectively with individuals, groups and communities; develop marketing plans and reports to effectively communicate problems and solutions to internal managers and external clients

5. select and effectively use appropriate technologies relevant to psychological research and practice; use appropriate technologies and electronic resources to effectively collect and analyse marketing data; recognise the advantages and limitations of various technologies

6. demonstrate ability for self directed learning and reflective practice; employ an intellectual curiosity that is able to integrate new information learnt with existing knowledge, and develop a career long attitude of continuing professional development in the marketing discipline

7. demonstrate knowledge and understanding of international perspectives in psychology; apply an international perspective to marketing issues, and adapt marketing models and strategies for success in the global environment

8. demonstrate understanding and respect for human rights and cultural diversity; recognise the importance of cultural trends and diversity in market segmentation and analysis to develop culturally sensitive efforts in marketing

9. independently and collaboratively apply professional skills in an ethical manner; apply an ethical approach in dealing with various stakeholders in the marketing environment, and demonstrate leadership and professional integrity when working independently and within a team

YEAR 1 SEMESTER 1

YEAR 1 SEMESTER 2

YEAR 2 SEMESTER 1

YEAR 2 SEMESTER 2

YEAR 3 SEMESTER 1

YEAR 3 SEMESTER 2

YEAR 4 SEMESTER 1

YEAR 4 SEMESTER 2

YEAR 5 SEMESTER 1

YEAR 5 SEMESTER 2

OPTIONS TO SELECT FROM IN YEAR 2 SEMESTER 1

OPTIONS TO SELECT FROM IN YEAR 5 SEMESTER 1

* Choose an Elective for Year 2, Semester 2

Applicants for a Bachelor Double Degree are required to meet University academic and English language entry standards; details are provided at http://study.curtin.edu.au/ and include flexible entry pathways. Any specific course entry and completion requirements must also be met.

Desirable: Mathematics Applications or Mathematics Methods. Biology, Human Biology or Psychology. STAT elements considered are E and either V or Q. The indicative ATAR for this course is 80.

Credit for Recognised Learning

Applications for credit towards a course are assessed on an individual basis. Credit reduces the amount of learning required to complete the course and may be granted for formal education qualifications, non-formal learning from non-award programs of study and informal learning through work experiences. Further information can be found at http://futurestudents.curtin.edu.au/non-school-leavers/rpl.cfm

Pathway to Further Study

Graduates may qualify for entry to a Bachelor Degree with Honours and some Graduate Certificates, Graduate Diplomas and Master degrees. For further details, see the University website http://curtin.edu.au.