Bachelor of Hospitality and Tourism Management
Edith Cowan University
About
This course provides specific, industry-focused theoretical knowledge and practical skills for a career in the hospitality and tourism industries.
It equips students with the essential knowledge, competencies and professional perspectives required by middle and senior levels of management in contemporary hospitality and/or tourism organisations.
The course focuses on the application of key aspects of marketing, financial management, tourism planning and development, service management, food and beverage management, rooms division management, event management,special interest tourism, business research, ecotourism and strategic management for the tourism and hospitality industries.
Students can further specialise and give their studies a stronger focus in various fields, such as event management, marketing, human resource management, and international business.
The course also provides approved students (on application and subject to a selection process) with the opportunity to apply for an internship placement with a leading hospitality and/or tourism business.
Structure
Students are required to complete 16 Core Units. This will be supported by an 8-unit supplementary program, comprising of a Major, or a Minor plus Elective units, or two Minors, or 8 Elective units.
Year 1
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| SBL1600 * | Business Identity and Protocols | 15 |
| HOS2500 | Food Service Management | 15 |
| TSM2111 | Introduction to Hospitality and Tourism | 15 |
| MKT1600 | Marketing Principles & Practices | 15 |
| HOS2325 | Managing the Service Experience | 15 |
| HOS2110 | Food and Beverage Management | 15 |
| Unit from Supplementary Program | x 2 | 30 |
Year 2
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| HOS2220 | Rooms-Division Management | 15 |
| TSM2202 | Introduction to Event Management | 15 |
| TSM2105 | Tourism Planning and Development | 15 |
| TSM3109 | Special Interest Tourism | 15 |
| HOS3211 | Management of Hospitality Finance | 15 |
| Unit from Supplementary Program | x 2 | 30 |
| Plus 1 unit from: | ||
| MAN2145 ^ | Human Resource Management | 15 |
| TSM3104 ^ | Cruise Ship Tourism | 15 |
| BUS3700 ^ | Business Study Tour | 15 |
Or an alternative unit with Course Coordinator approval.
Year 3
| Unit Code | Unit Title | Credit Points |
|---|---|---|
| BUS3100 | Business Research Practices | 15 |
| HOS3100 | Hospitality and Tourism Management | 15 |
| TSM3107 | Ecotourism | 15 |
| Unit from Supplementary Program | x 4 | 60 |
| Plus 1 unit from: | ||
| FBL3501 ^ | Business Practicum | 15 |
| SBL3500 ^ | Integrated Business Application | 15 |
Note: Enrolment into FBL3501 or BUS3700 is by application only. Units are not offered every Semester.
**Internship Minor (MIBIOR) – Selected students (by application only) may enrol concurrently in FBL3400 Business Internship 1 and FBL3500 Business Internship 2 in their Year 3 (Semester 1) section of the course. Students who enrol in the Internship Minor (FBL3400/FBL3500 = 60 credit points) will complete an elective unit instead of SBL3500 or FBL3501.
^ Core Option * Students will be assessed to see if they have achieved the ECU minimum standard of English language proficiency in this unit. Students who don't meet the minimum standard will be provided with appropriate English language support and development.
Unit sets that can be studied as part of this course
One or more of the majors in this course is externally recognised when studied within this course. Refer to the major for more information.
Entry requirements
Admission requirement (Band 3)
All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:
- AQF Cert IV;
- Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent);
- Special Tertiary Admissions Test;
- University Preparation Course;
- Indigenous University Orientation Course;
- Aboriginal University Readiness Assessment; or
- Experience Based Entry Scheme.
English Language requirement (Band 3)
English competency requirements may be satisfied through completion of one of the following:
- Year 12 English ATAR/English Literature ATAR grade C or better or equivalent;
- Special Tertiary Admissions Test;
- IELTS Academic Overall band minimum score of 6.0 (no individual band less than 6.0);
- Successfully completed 1.0 EFTSL of study at bachelor level or higher in the UK, Ireland, USA, NZ or Canada;
- University Preparation Course;
- Indigenous University Orientation Course;
- Aboriginal University Readiness Assessment;
- AQF Diploma, Advanced Diploma or Associate Degree;
- Successfully completed 0.375 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent); or
- Other tests, courses or programs as defined in the Admissions Policy.
Learning outcomes
- Apply broad and coherent knowledge to a range of business situations, incorporating international/global/cultural perspectives.
- Access, analyse and critically evaluate relevant information to solve challenging business problems systematically.
- Communicate business knowledge, concepts and advice persuasively and clearly in both written and oral formats, using relevant technology.
- Collaborate effectively in team settings to produce measurable outcomes.
- Generate creative ideas for business innovations that respond to opportunities and constant change.
- Reflect on feedback and critique one’s own performance in order to identify and plan opportunities for development.
- Value professional behaviours and/or personal citizenship that reflect an appreciation of the interrelationship between business ethics and corporate social responsibility.
Institution
