Bachelor of Design/ Bachelor of Business

Swinburne University of Technology

About

The Bachelor of Design / Bachelor of Business equips students with the knowledge and skills essential for a career that encompasses the challenging and dynamic area of design and business sectors.

By undertaking this double degree, graduates will be able to capitalise on opportunities in both the design and business professions.

Structure

Successful completion of the Bachelor of Design/ Bachelor of Business requires students to complete units of study to the value of 400 credit points. All units of study are valued at 12.5 credit points unless otherwise stated. View course rules and special requirements

Core studies

16 units (200 credit points)

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Units Unit codes Credit points
Financial Information for Decision Making ACC10007 12.5
Innovative Business Practice 1 BUS10012 12.5
Concepts and Narratives DCO10001 12.5
Digital Design DCO10002 12.5
Photography for Design DCO10004 12.5
Typography DCO10005 12.5
20Th Century Design DDD10001 12.5
Economic Principles ECO10004 12.5
Introduction to Business Information Systems INF10003 12.5
Introduction to Management MGT10001 12.5
Fundamentals of Marketing MKT10007 12.5
Brand and Identify Design DCO20001 12.5
Web Design DCO20004 12.5
Contemporary Design Issues DDD20004 12.5
Industry Consulting Project * BUS30009 12.5
Advanced Innovative Business Practice * BUS30024 12.5

*Outcome unit – completion demonstrates the attainment of course learning outcomes

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Major for Bachelor of Design

7 units (100 credit points)

Choose a major:

Choose a major Branded Environments Communication Design Motion Design Photomedia UX Interaction Design

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Major for Bachelor of Business

8 units (100 credit points)

Choose a major:

Choose a major Accounting Business Administration Economics Entrepreneurship and Innovation Finance Financial Planning Human Resource Management Information Systems International Business Logistics and Supply Chain Management Management Marketing Sports Management
  • Full-time study: 100 credit points/eight standard units of study per year
  • Part-time study: 50 credit points/four standard units of study per year
  • One credit point is equivalent to one hour of study per week per semester (including contact hours and private study)
  • See the course planner for an example degree structure

Learning outcomes

On successful completion of the Bachelor of Design/Bachelor of Business, graduates will be able to:

  • demonstrate knowledge and cognitive skills to review critically, analyse, consolidate and synthesise knowledge and apply this with initiative and judgment in planning, problem solving and decision making in professional practice and/or scholarship
  • demonstrate technical and practical skills, and a broad understanding of key concepts in their chosen field of study
  • demonstrate knowledge and cognitive and creative skills to exercise critical thinking and judgment in identifying and solving problems independently and collaboratively, in diverse contexts
  • apply communication skills to present a clear, coherent and independent exposition of knowledge and ideas to different audiences and stakeholders
  • with responsibility and accountability, apply their knowledge, cognitive and technical skills, and principles of sustainability and respectful design, to the development of design solutions
  • exercise organisational and leadership skills, and demonstrate the ability to plan and execute a project and/or piece of research with groups that may include academics, industry professionals and students
  • define and integrate theoretical principles applicable to business and apply those principles in a range of practices
  • systematically review and critically evaluate research from a variety of sources in order to make informed judgements on options for innovatively solving a range of problems that arise in business contexts
  • formulate creative solutions that are fit for purpose and demonstrate cognisance of the impact of business decisions on the triple bottom line
  • coherently articulate a line of reasoning demonstrating cultural sensitivity and apply a framework to analyse and offer solutions to ethical dilemmas
  • communicate a range of business arguments by evaluating and implementing alternative communication strategies as appropriate to the audience.

Institution