Master of Digital Business Management

The Master of Digital Business Management is designed to provide managers with the advanced knowledge and capabilities they require to lead digital innovation and transformation in their organisations.

You’ll learn to unpack and understand the potential available in digital business, including the strategic value of technology, the importance of digital business investment, new digital business models, data analytics, digital business risk and cyber security – giving you a broad foundation for understanding the future of work and business.

The Master of Digital Business Management is an advanced program of study that is designed to foster and develop the knowledge and capabilities of highly skilled managers who will work with information technology in management decision-making during their careers. Our graduates are leaders in digital business, technology and entrepreneurship who are setting the strategic direction of digital business enterprises, leading innovation and ICT management in existing businesses and industries and who are developing a new era of technology companies and applications. The degree combines the knowledge and theory of contemporary information systems management with an understanding of new and emerging digital technologies, new business models, and new ways of organising, analysing and communicating information. Students will learn about the methodologies and approaches that are applied in businesses to develop new IT enabled services, plan digital business initiatives for organisations, work with business intelligence technologies and have the opportunity to apply current methods for IT innovation development to real-world cases and projects. The Master of Digital Business Management forms the third stage in a four-stage nested suite of programs consisting of:

• Graduate Certificate of Digital Business Management
• Graduate Diploma of Digital Business Management (GD-DBM) ^
• Master of Digital Business Management (MA-DBM)

Students may consider master degree options including:

• Master of Digital Business Management (Advanced)
• Master of Digital Business Management/ Master of Business Administration (Executive)

^ Students are unable to enrol directly into the Graduate Diploma of Digital Business Management but it is available as an exit award.This course is for working professionals. That’s why we offer it in Intensive Mode. It’s an efficient and faster way to complete a postgraduate qualification with minimal impact on your professional and personal life. Units (subjects) are either delivered after work hours or on Fridays or Saturdays, and run throughout the year in six week teaching periods instead of the usual 12 week semesters. This means you can complete more units and graduate faster, or take breaks when you need to.

To qualify for the award of Master of Digital Business Management, students must complete 12 units (150 credit points) comprising of:

• 9 core units (112.5 credit points)
• 3 Elective units (37.5 credit points)

A student may only take out one masters award from a nested suite that contains two levels of master.Maximum Academic CreditThe maximum level of credit that can be granted for the Master of Digital Business Management is 75 credit points (normally six units)

Units of study

Want to know more about the units that make up your course, how many units you need to complete, our recommended study sequence, and what your timetable looks like this year? Check out our Course Planner and get enrolled.

ENT60009 Opportunity Discovery, Creativity and Design INF70008 Business Analytics and Visualisation INF80007 Business Information Systems for a Rapidly Changing World INF80023 Managing IT Enabled Innovation and Transformation INF80045 Strategic Value of Business Technology INF80046 Managing Digital INF80047 Digital Intensive INF80048 Enterprise Architecture * INF80049 Digital Business Risks

Students complete 3 unit from the following list (37.5 credit points)

ACC60002 Accounting Information and Managerial Decision Making SCM60002 Six Sigma Lean Green Belt MGT80003 Delivering Innovation and Other High Risk Strategies SCM80001 Innovation in Transport and Logistics SCM80002 Innovative Supply Chain Technologies ECO60003 Managerial Economics PRM60001 Project Management in Entrepreneurial Ventures ENT70012 Growth Management ENT70018 Entrepreneurial Mindset, New Ventures and Innovation ENT70019 Venture Planning ENT80031 Venture in Action ENT80032 Innovation Discovery and Technology Transfer FIN60004 Entrepreneurial Finance FIN60006 Frontiers in FinTech FIN70007 Investments and Capital Markets FIN80014 Business Finance and Quantitative Analysis FIN80021 Applied Financial Services Project HRM60013 Employee Relations HRM60018 Human Resource Fundamentals HRM60019 Work and Organisational Behaviour HRM70012 Managing Workplace Diversity and Inclusion HRM70013 Strategic Human Resource Management HRM80018 Leading Change HRM80019 Human Resource Consultancy Project INF80050 Blockchain: Business Models and Applications INF80051 Artificial Intelligence and Insights INF80052 Applied Technology Project LAW60005 Contracting with Corporations LAW70001 Compliance and Risk LAW80005 Applied Industry Corporate Governance Project LAW80006 Enterprise Governance LAW80008 Corporate Governance LAW80009 Governance Strategy and Leadership SCM60003 Supply Chain Management SCM60004 Logistics Management MKT60006 Strategic and Entrepreneurial Marketing MKT60011 Data Empowered Marketing MKT60012 Consumer Behaviour MKT70017 Global Digital Marketing MKT70019 Branding and Creative Innovation MKT70020 Services Marketing and Customer Management MKT80010 Marketing Strategy and Planning MKT80015 Marketing Communications Agency ORG60001 Leading SIP60001 Corporate Responsibility and Accountability SIP60002 Leadership for Social Impact SIP60003 Social Impact: Entrepreneurs and Social Innovation SIP60004 Social Investment and Philanthropy SIP70014 Evaluation and Impact Measurement SIP80015 Strategic Philanthropy SIP80017 Social Venture Development BUS70013 Business Innovation in Europe Study Tour BUS70014 Business Innovation in America Study Tour BUS70015 Business Innovation in Asia Study Tour BUS70016 Indigenous Study Tour: Supporting Economic Development EXCA Financial Management and Entrepreneurship (Fribourg) ## (25 credit points)

* Outcome units - matched exemptions are generally not granted for Higher Education outcome units.

# Applied Projects Units - Students must have completed 75 credit points and may require an interview with the relevant Course Director.

## Study Tour Options - students need to discuss these options with their Course Director

• a recognised bachelor degree in a related discipline PLUS a minimum of two years equivalent full-time relevant professional experience* or
• a recognised bachelor degree in any discipline PLUS a minimum of three years equivalent full-time relevant professional experience* or
• completion of the Postgraduate Qualifying Program PLUS a minimum of three years equivalent full-time relevant professional experience * (International applicants only)

Students who successfully complete this course will be able to:

• demonstrate advanced and coherent knowledge of Digital Business Management as it applies to key areas of the digital economy including the strategic management and governance of information and communication technologies (ICT), digital business initiatives, digital business opportunities and risks
• critically research, evaluate and apply information systems management and digital business theories, frameworks and practices in a range of business, management and industry contexts in an independent manner
• communicate information systems solutions that meet business needs in complex, digital and networked environments, manage stakeholder relationships, and support organisational change, in a proficient and professional manner
• critically evaluate, justify and articulate appropriates response to current ethical, organisational and industry challenges for strategic information management in complex, digital and networked business environments
• work in a self-reliant, independent manner, show leadership and take initiative where appropriate particularly in a diverse team environment
• apply critical thinking to promote new and innovative approaches to information systems management, digital business development and the application of ICT in various social, business and entrepreneurial contexts
• apply knowledge of research principles and methods to plan and execute a piece of research with some independence.

The Swinburne Graduate Attributes signify that Swinburne intends that its teaching courses assist all its graduates to be:

• capable in their chosen professional, vocational or study areas
• entrepreneurial in contributing to innovation and development within their business, workplace or community
• effective and ethical in work and community situations
• adaptable and able to manage change
• aware of local and international environments in which they will be contributing.