Commerce / Media (Public Relations and Advertising)

The Bachelor of Commerce/Bachelor of Media (PR and Advertising) (B Com B Media(PR and Advertising)) is a 4 year dual award program which combines a highly valued business qualification with a program which aims to develop communication leaders who inspire innovation and change at all levels of society and who … For more content click the Read More button below.The Bachelor of Commerce/Bachelor of Media (PR and Advertising) (B Com B Media(PR and Advertising)) is a 4 year dual award program which combines a highly valued business qualification with a program which aims to develop communication leaders who inspire innovation and change at all levels of society and who adhere to the highest ethical standards.The B Com component provides students with the fundamentals of business and the opportunity to explore their interests in one of a range of business disciplines.The B Media (Communication &

Journalism) component is structured to offer a philosophical and cultural foundation in the media studies core as well as conceptual and practical skills in communication and journalism.It is assumed that students have a certain level of knowledge in advanced mathematics in order to cope well with the mathematical or statistical component of a business degree.

If you are successful in obtaining a place without this assumed knowledge, you are strongly encouraged to consider studying a Mathematics Bridging Course before starting your degree.This double degree provides graduates with great opportunities to work across a wide range of communication disciplines and fields.Read More

Business Majors3502 - Commerce

Major Requirements: 48 UOC in an approved disciplinary stream containing at least 18 UOC at level 3. (Note that the 48 UOC includes the first disciplinary course(s) in the Core (Compulsory or Flexible). This means that, for the majority of majors, students will complete 42 UOC in specified disciplinary courses outside the core, (except for the Real Estate Studies major).Please Note:-The Business Law major (TABLA1) is not available to students enrolled in 4733 Commerce/Law.- Commerce/Education (secondary) 3462 students can only choose one major from:(a) Business Economics(b) Financial Economics(c) Business Strategy and Economic Management(d) Accounting (students who wish to meet CPA/CAANZ professional recognition requirements in this major will need to complete an additional Upper Level Economics elective above what is required within the commerce component)keyboard_arrow_down

• Major
• ACCTA148 UOCAccounting
• COMMF148 UOCReal Estate Studies
• COMMJ148 UOCBusiness Analytics
• ECONF148 UOCBusiness Economics
• ECONI148 UOCBusiness Strategy & Econ Mngmt
• ECONJ160 UOCFinancial Economics
• FINSA148 UOCFinance
• FINSR148 UOCFinancial Technology
• IBUSA148 UOCInternational Business
• INFSA148 UOCInformation Systems
• MARKA148 UOCMarketing
• MGMTA148 UOCManagement
• MGMTH148 UOCHuman Resource Management
• TABLA148 UOCBusiness Law
• TABLC148 UOCTaxation

Business Core Courses3502 - Commerce

Students must take 24 UOC of the following courses. Please Note: - Students in program Engineering, Advanced Mathematics, Science, Advanced Science and Computer Science combined with Commerce are not required to take ECON1203, as the requirements are being fulfilled by MATH courses within the non-commerce side of these programs. Hence students must complete another 6 UOC of UNSW Business School electives to fulfil the requirement for 96 UOC of UNSW Business School courses within this double degree.- Students should select the MATH or PSYC course required for their Science major. If a Science major does not require a MATH or PSYC course (for example the Pathology and Vision Science majors) or if the Science major does not require one of the statistics courses listed above, students should complete ECON1203. MATH and PSYC count towards Science and ECON1203 count towards Commerce. If you have completed a Science course that excludes ECON1203, then you will need to study another 6UOC of UNSW Business School elective in order to meet the 96UOC from the Business School requirement.keyboard_arrow_down

• ACCT15016 UOCAccounting and Financial Management 1A
• ECON11016 UOCMicroeconomics 1
• MGMT10016 UOCManaging Organisations and People
• ECON12036 UOCBusiness and Economic Statistics

Level 1 PR and Advertising Core Courses3453 - Media (Public Relations and Advertising)

You must take 12 UOC of the following courses.keyboard_arrow_down

• MDIA10026 UOCMedia & Communication Contexts
• MDIA10036 UOCPublic Relations and Advertising Foundations

Level 2 PR and Advertising Core Courses3453 - Media (Public Relations and Advertising)

You must take 18 UOC of the following courses.keyboard_arrow_down

• MDIA20056 UOCAdvertising: The Creative Dimensions
• MDIA20066 UOCCommunication Strategies
• MDIA20126 UOCPromotional Cultures

Level 3 PR and Advertising Core Courses3453 - Media (Public Relations and Advertising)

You must take 12 UOC of the following courses.keyboard_arrow_down

• MDIA30006 UOCDiscourse and Promotion
• MDIA30096 UOCBrand Communications and Cultures

Flexible Core Courses3502 - Commerce

Student must take at least 24 UOC of the following courses.Please note:- Commerce/Law 4733 student are not permitted to take TABL1710. Please choose another flexible core.- Commerce/Media (PR and Advertising) 3559, MARK1012 is a shared course between B com and B media, by default, MARK1012 will always count towards the Commerce component and students will need to complete another Media elective to make up the required UOC for the Media component study.keyboard_arrow_down

• ACCT15116 UOCAccounting and Financial Management 1B
• COMM10006 UOCCreating Social Change: From Innovation to Impact
• ECON11026 UOCMacroeconomics 1
• FINS16136 UOCBusiness Finance
• INFS16026 UOCDigital Transformation in Business
• MARK10126 UOCMarketing Fundamentals
• MGMT11016 UOCGlobal Business Environment
• TABL17106 UOCBusiness and the Law

Level 1 Media Prescribed Courses3453 - Media (Public Relations and Advertising)

You must take 12 UOC of the following courses.keyboard_arrow_down

• ARTS10906 UOCMedia, Culture and Everyday Life
• ARTS10916 UOCMedia, Society, Politics
• ARTS10926 UOCWorking with Data

Level 2 Media Prescribed Courses3453 - Media (Public Relations and Advertising)

You must take 12 UOC of the following courses.keyboard_arrow_down

• ARTS20916 UOCMobile Cultures
• ARTS20926 UOCGlobal Media: Markets, Flows and Cultures
• ARTS20936 UOCSocial Media
• ARTS20956 UOCDigital Technologies and the Self
• ARTS20966 UOCMedia Rights, Media Wrongs

Level 3 Media Prescribed Courses3453 - Media (Public Relations and Advertising)

You must take 12 UOC of the following courses.keyboard_arrow_down

• ARTS30916 UOCAdvanced Media Issues
• ARTS30926 UOCMedia and Transformation in the Asia-Pacific
• ARTS30936 UOCMedia Power
• ARTS30966 UOCMedia and Climate Change
• ARTS30976 UOCCurrent Debates in Media and Culture
• MDIA30076 UOCMedia and Arts Internship

PR & Advertising Prescribed Courses3453 - Media (Public Relations and Advertising)

You must complete 18 UOC of the following, including at least one at level two and one at level three.keyboard_arrow_down

• ARTS20946 UOCVisual Communication
• MDIA20076 UOCPolitical Communication
• MDIA20116 UOCMedia Design for Change
• MDIA20136 UOCMaking Virtual Reality Documentaries
• MDIA30056 UOCSocial Innovation and Engagement
• MDIA30086 UOCIssues and Crisis Communication
• MDIA30126 UOCCommunication Project

Business Free Electives3502 - Commerce

Student must complete 6 - 18UOC Business free electives dependant on their major to meet minimum 96 UOC Commerce program requirement.keyboard_arrow_down

• any course offered by UNSW Business School

Maximum Level 1 UOC3502 - Commerce

Students may complete up to a maximum of 60 UOC of level 1 courses for the Commerce component of the double degree.keyboard_arrow_down

• any course offered by UNSW Business School

Minimum Faculty UOC3502 - Commerce

Students must complete a minimum of 96 UOC of the following courses.keyboard_arrow_down

• any course offered by UNSW Business School

LEVEL 2 AND 3 MATURITY REQUIREMENTS 3502 - Commerce

Student must have completed 24 UOC before taking any level 2 courses.Student must have completed 48 UOC before taking any level 3 courses.

Maturity Requirements 3453 - Media (Public Relations and Advertising)

You must have completed 24 UOC before taking any Level 2 courses.You must have completed 66 UOC before taking any Level 3 courses.