Bachelor of Communication (Professional Communication)

University of the Sunshine Coast

About

Want to future-proof your career?

Communication is one of the most in-demand skills across all industries.

In a changing global economy, organisations are looking for professionals who can communicate strategically and effectively across a range of audiences, channels and media.

Learning outcomes

The Bachelor of Communication (Professional Communication) prepares you to take advantage of this demand, with a broad skillset that includes written, visual and audio communication. You’ll study the foundations of communication theory and its application across a range of fields, including social media, public relations, journalism, publishing and more.

In this program you will:

  • Learn the foundations of communication, storytelling and entrepreneurship, and how to use them in professional and global contexts.
  • Build practical experience in communication research, content curation, and campaign development and implementation.
  • Understand the changing communication needs of a range of groups, including corporate businesses, non-profits and social change organisations.
  • Gain hands-on experience through your choice of industry project.

Career opportunities:

  • Social media specialist
  • Content strategist
  • Communications manager
  • Copywriter
  • Editor
  • Speech writer
  • Professional speaker
  • Technical writer
  • Organisational communication
  • Political, NGO, and activist communication

Institution